A passionate love affair between exceptional surplus fabrics left behind by the fashion industry since 2015.
Founded by Swedish designer Sofie, Anekdot is a sustainable underwear and swimwear brand that hints at a researched curiosity, unexpected surprise and personalized stories that connects to people, not consumers. Anekdot is a pivotal creative force resisting mass produced mediocrity. The superb materials are sourced from production leftovers, end of lines, off-cuts, deadstock and vintage trimmings with the aim to give new life to unwanted textiles, that will otherwise end up in a big pile of landfill. Each creation comes in limited edition and is produced in Berlin, allowing them to oversee the whole production process and dramatically reduce the carbon footprint.